AGE DEFYING SERUM - Retinol 2.5% & Collagen Booster - ANTI AGEING SERUM A rejuvenating collagen boosting face serum that restores youthfulness, resulting in younger, firmer looking skin. WHAT IT IS? Ertheveda’s Age Defying Serum is a traditional, unique formula created with a striking balance of 2.5% Retinol, Collagen Booster - Matrixyl 3000 & Aloevera extracts all which help in reducing the early signs of ageing & in lightening pigmentation. This amazing nourishes the skin & helps to improve it’s texture. PRODUCT FEATURES : Skin ageing i a function of the natural ageing process; however, other factors like UV exposure & environmental stress also have a major role to play. It is important to understand that the skin ageing process is constantly at work below the sin’s surface & manifests outside gradually. Ertheveda’s Age Defying Serum is an anti-ageing serum powered by Retinol & Collagen Booster that is celebrated for it’s exceptional longevity & regenerative power. This anti-ageing serum boosts cell renewal process & aids collagen regeneration & thus preserves the springiness of the skin & delays the effects of ageing. KEY HIGHLIGHTS : 1. ✔ FRAGRANCE FREE 2. ✔ SILICONE FREE 3. ✔ SPOT REMOVER 4. ✔ PARABEN FREE 5. ✔ SULPHATE FREE 6. ✔ SKIN POLISHER 7. ✔ VEGAN 8. ✔ FDA APPROVED KEY INGREDIENTS : 1. RETINOL A form of Vitamin A, Retinol alters the behaviour of aged cells and supports healthy cell turnover to refine skin texture, boost radiance, and treat ageing signs. Retinol is proven to fade lines & wrinkles, even skin tones & smoothen skin. 2. COLLAGEN BOOSTER Ertheveda’s Collagen Skin is an effective anti-ageing formula. It has been fortified with scientifically proven , to stimulate your skin’s metabolism directly from inside. Prevents wrinkles and fine lines Reduces pigmentation Gives your skin a natural glow Improves skin hydration and suppleness. 3. ALOEVERA Known as one of nature's most effective skin soothers, Aloe Vera works wonders for irritated, dry and flaky skin. Ertheveda’s Age Defying Serum is designed to hydrate and nourish your skin, reduce dark spots and provide it with antioxidants. The soothing properties of Aloe Vera helps improve complexion and prevents your skin from drying, thus leaving it healthy and hydrated. BENEFITS : Reduces Fine Lines & Wrinkles Stimulates Collagen Production in Skin Reduces Pigmentation Increases Skin Cells Turnover Exfoliates the Skin HOW TO USE : • Apply 2-3 drops after cleansing and hydrating with Ertheveda's Niacinamide & Hyaluronic Acid Foam Face Wash in the evening (PM). You can spread it all over your face with a gentle circular motion. • Wait for 1-2 minutes for the Age-Defying Serum to penetrate your skin’s deeper layers before going in with your other serums or moisturisers. • Since it lessens the production of melanin, the skin should always be protected with our Moisturize Me Moisturiser, • Although this serum is proven to show effect in 4-5 weeks for full benefits, we recommend to use it religiously for 2-3 months daily. Since it is also a preventive serum, keep using it to avoid new dark patches.