Digital Marketing Trends and Prospects Dr. Shakti Kundu Paperback_BPB
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Digital Marketing Trends and Prospects Dr. Shakti Kundu Paperback_BPB

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Items are eligible for return within 7 Days of Delivery*. All accessories, product & packaging need to beEver accidentally spilt coffee, tea or water on your phone? Did your phone ever get drenched in the rain? All of these can damage parts within your phone and make it unusable or non-responsive just when you most need it. Smartphones are fragile and prone to physical damage. So we recommend you buy this accidental damage and liquid protection cover. Fixing a liquid damaged Smartphone is expensive and time consuming if it isn't covered under the manufacturer warranty or extended warranty. Buying this Extended Warranty for your smartphone will protect your phone for 12 months.

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Features & Details
  • Understand the basics terminologies in Digital Marketing.
  • Understand the impact of Search Engine Optimization (SEO) on online business
  • Identify important elements of E-mail marketing and its applicability in the digital world
  • Get familiar with Mobile marketing and Web analytics tools
  • Understand different Traditional Marketing and Digital Marketing techniques
Description

Familiarize yourself with different effective strategies in Digital Marketing

KEY FEATURES
* Understand the basics terminologies in Digital Marketing
* Understand the impact of Search Engine Optimization (SEO) on online business
* Identify important elements of E-mail marketing and its applicability in the digital world
* Get familiar with Mobile marketing and Web analytics tools
* Understand different Traditional Marketing and Digital Marketing techniques

DESCRIPTION
The book starts with the basic concepts of Marketing, benefits & opportunity of Digital Marketing and its usage in various domains of business. You will learn how to work with SEO, E-mail Marketing and Digital Display Advertising. The book will then cover the key metrics of SMM & Mobile marketing and Web analytics. This book not only focusses on Digital Marketing but also covers many real-world examples based on the latest Marketing strategies or techniques in Digital Marketing.

WHAT YOU WILL LEARN
* Get familiar with B2B SEO and B2C SEO strategies in Digital Marketing
* Understand the importance of gathering offline and online data in Email marketing
* Learn how to create and test landing pages
* Generate traffic and behavior report of marketers and targeted users
* Get familiar with the Web analytics tools and process.

WHO THIS BOOK IS FOR
This book is for anyone interested in Digital Marketing. Professionals who are working in the Digital Marketing domain can use this book as a reference.

Product Information
General Information
Brand BPB
Manufacturer BPB Online LLP
Manufacturer Address

BPB Online LLP
20, Munish Plaza, Ansari Road, Daryaganj, New Delhi 110002

Manufacturer Email hi@bpbonline.com
Sold By BPB Online LLP
JioMart Customer Care Phone 1800 890 1222
Country of Origin India
Product Details
Binding Paperback
ISBN 10 Or 13 9789389898583
Language English
Number Of Pages 166
Usage Details
Publication Year 2021
Publisher BPB Online
Publishing Month January
Primary Author Name Dr. Shakti Kundu
Product Specifications
Product Type Computer Science
Item Dimensions
Height 22.86 cm
Length 15.24 cm
Width 1.97 cm
Net Weight 231 g
Net Quantity 1 N
Article ID: RVHILN6JX8
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